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Joico Blonde Life Brightening Veil 50ml

Brightening Veil instantly safeguards hair while boosting shine doubling hair's strength and leaving you with a super-manageable comb-able frizz-free halo of fair hair.


Joico curl controlling anti-frizz styler 100ml

Controls frizz and erratic curls for a bouncy finish.


Joico curl defining contouring foam-wax 150ml

Rich foam behaves like a wax for strong yet touchable curls.


Joico curl refreshed reanimating mist 150ml

Restores moisture and reactivates styling products to refresh curls between washes.


joico design works shaping spray 03 300ml

A light to medium hold flexible aerosol working shaping and finishing hairspray with design memory.


Joico Flip Turn Volumizing Finishing Spray 300ml

It's the Olympics of hair maneuvers. We're talking about that classic flip-your-head-upside-down-for-a-volumizing-fluff drill. And we just made the move ten times better with the most exciting styling spray you'll ever get your hands into


Joico Hair Shake liquid-to-powder finishing texturizer 150ml

Extraordinary new liquid-to-powder texturizer that delivers luscious texture grip lift and thickness without weighing down a single strand for the most touchable velvety-soft mega-volume finish.


Joico Heat Set Blowout Perfecting Creme 150ml

People pay mega dollars for the perfect blowout; but we think you should also be able to nail the maneuver at home without the help of a pro.


joico humidity blocker finishing spray 150ml

A light hold aerosol spray that delivers protection from volume-deflating humidity.


joico instant refresh dry shampoo 200ml

Fast-drying aerosol shampoo that instantly leaves hair feeling clean and smelling fresh.